MARKETING YOUR PROPERTY
Real estate investments operatea as a business, and marketing the property is an essential function of that business.
The primary purpose of our leasing and marketing efforts is to attract good prospective tenants to the property and have them sign leases at market rents. Some of the factors that contribute to achieving this include the property's appearance and location, the reputation of the property and area, and the property itself.
The first step is to determine appropriate rental rates and who the prospective tenants will be. As experienced property managers, we are aware of occupancy trends and employment changes in the market area, competitive properties, and other factors that affect rentals in the area.
The primary purpose of advertising is to attract prospects. At Skyline Properties, we attract qualified tenants by:
1. Installation of prominent "For Rent" sign to notify neighbors and drive-by traffic of the property's availability.
2. Create a professional advertising flyer for the internet.
3. Promote all available properties on our website, Realtor and MLS listing services, and on websites that promote rental housings.
4. Newspaper advertising (additiona expense).
5. Our free rental list available to the public.
6. Referrals from our current tenants and other real estate brokers.
7. Personal showings of available rentals by our associates.
8. Open Houses at your property.
